Pure, a unisex appellation of modern English origin, denotes unblemished clarity and moral integrity. Although its lexical roots trace back through Old French pur and Latin purus, the name has found renewed resonance in contemporary naming trends, ranking 939th in 2024 with 11 occurrences—a modest ascent from 948th (8 occurrences) in 2020. In an analytical light, this gradual climb mirrors a broader fascination with simplicity: like Sufi mystics’ pursuit of safā and the refrains of a ghazal, Pure subtly invokes inner wholeness without the encumbrance of tradition. Its streamlined phonetics (/pjʊr/) offer cross-cultural ease, a feature prized by families navigating multiple heritages. One might quip that, unlike many virtue names, Pure avoids platitude while conjuring the pristine elegance of a Persian garden at dawn—clean yet quietly evocative. As a choice that bridges gender and lineage, Pure presents parents with a designation as straightforward as it is subtly profound.